App Analytics Market Analysis & Forecast, 2020 – 2025

Report Code - ICT20201125A | Industry - Information and Communications Technology | Published on - November, 2020 | Pages - 140 | Format -

App Analytics Market by Type, Component, Application, Vertical – Global Market Analysis and Forecast (2020 – 2025)




The global app analytics market to increase from US$ XX.X million in 2020 to US$ XX.X million by 2025 with a compound annual growth rate (CAGR) of XX.X% for the period 2020-2025. The growing investment in emerging technologies and the development of cloud-based analytics tools accelerated the demand for app analytics. The research report on the global app analytics industry provides extensive competition analysis and competitive conditions. The report includes information on significant products, players, challenges and developments, and other information specific to the app analytics industry. The data in this report is targeted for business and industry practitioners and specifically intended to assist in the explanation, direction, and to understand the potential of the app analytics markets. The study focuses on providing readers with an understanding of developments in the industry, market segments, market forecasts, leading players, and market drivers and inhibitors.

  • Goals and objectives of the study
    • Define key market trends, innovations, opportunities, and factors influencing the global app analytics market and its sub-segments.
    • Identify and analyze primary industry categories and their respective frameworks for the app analytics global market.
    • Predict the total size of the app analytics market internationally and analyze it based on the technology model, service type, company size, and area.
    • Classify primary players and assess the business environment based on recent developments and segment revenue.
    • Define the trends, shortages, and outlook for the forecasting of current and future demand for the app analytics market.

Chapter 2, "Market Overview" provides an overview of the app analytics market. The chapter includes macro-economic factors, market determinants (includes market drivers, restraints, opportunities, and challenges), value chain analysis, technology/product roadmap, Porter 5 force model analysis, market growth opportunity analysis.

Chapter 3 "Segment Analysis" of the study deals with the different sub-segments of the market to calculate reliable market forecasts. The app analytics market was segmented based on type, component, application and vertical. The chapter provides an in-depth analysis of the market segments of the app analytics market, year-on-year growth projections that enable readers to identify potential market growth areas.

  • Market Segmentation 
    • Based on type, the global demand for app analytics is segmenting into mobile app analytics and web app analytics.
    • The app analytics market is segmenting into software and service (professional services, managed services) based on the component.
    • Based on the application, the app analytics market is segmenting into revenue analytics, app performance analytics and operations, user analytics and ad monitoring and marketing analytics.
    • Based on industry verticals, the market is segmenting into banking, financial services and insurance (BFSI); retail; media and entertainment; logistics, travel, and transportation; telecom and IT; others.

Chapter 4, "Regional Analysis" includes an in-depth analysis of the app analytics market by regions such as North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America. The report also includes a comprehensive analysis of the app analytics market in key countries such as the United States, Canada, Germany, France, Italy, Spain, China, India, Japan, the GCC, South Africa, Brazil, Mexico, and the rest of the world. Regional insight helps market competitors to make crucial decisions about their company. Individualized, country-wise, and segment-wise analyses by region allow readers of the app analytics market report to explore the potential of the market in different geographies. For each year's growth projections and a global share of value, this section is a vital part of the report.

Chapter 5 "Competitive Analysis" of the report includes company shares analysis, a list of acquisitions, mergers, collaboration, and the introduction of new products.

Chapter 6 "Company Profile" of the report also covers key industry players working on the app analytics market. Some of the prominent competitors in the app analytics market are Adobe, Amazon.com, Inc., App Annie, Apptentive Inc., Countly Ltd, Google, International Business Machines Corporation, Swrve Inc., Taplytics Inc. and Upland Software, Inc. The report also discusses the business strategies adopted by the players at the global, regional, and country-level. The study also focuses on various businesses or inorganic business development strategies for expanding consumer networks through product formation, organization extension, partnerships, mergers, and acquisitions.

The study offers an exhaustive summary and estimate of the global app analytics market. It includes in-depth qualitative and quantitative analyses in the report that aligned with the goals and objectives of our customers. Projections have been confirmed by comprehensive primary and secondary analysis. The study will encourage clients to invest in the app analytics market based on the current business situation, trends, and potential developments in the segments. Understanding the requirement of the client, the report delivers specialist insights into the global app analytics market, its products, and market patterns.

  1. Introduction               
  2. Market Overview
    1. Global App Analytics Market Introduction            
    2. Macro- Economic Factor
    3. Market Determinants
      1. Market Driver
      2. Market Restraints
      3. Market Opportunities
      4. Market Challenges
    4. Technology/Product Roadmap
    5. Market Growth Opportunity Analysis
  3. Market Segmentation
    1. Global App Analytics Market Analysis (US$ Mn), By Component, 2019 – 2025
      1. Software
      2. Service
        1. Professional Services
        2. Managed Services
    2. Global App Analytics Market Analysis (US$ Mn), By Type, 2019 - 2025
      1. Mobile App Analytics
      2. Web App Analytics
    3. Global App Analytics Market Analysis (US$ Mn), By Application, 2019 – 2025
      1. Revenue Analytics
      2. App Performance Analytics and Operations
      3. User Analytics
      4. Ad Monitoring and Marketing Analytics
    4. Global App Analytics Market Analysis (US$ Mn), By Industry, 2019 – 2025
      1. Banking, Financial Services, and Insurance (BFSI)
      2. Retail
      3. Media and Entertainment
      4. Logistics, Travel, and Transportation
      5. Telecom and IT
      6. Others
  4. Regional Analysis
    1. North America App Analytics Market Analysis (US$ Mn), 2019 - 2025
      1. By Country
        1. U.S.
        2. Canada
      2. By Component
        1. Software
        2. Service
          1. Professional Services
          2. Managed Services
      3. By Type
        1. Mobile App Analytics
        2. Web App Analytics
      4. By Application
        1. Revenue Analytics
        2. App Performance Analytics and Operations
        3. User Analytics
        4. Ad Monitoring and Marketing Analytics
      5. By Industry
        1. Banking, Financial Services, and Insurance (BFSI)
        2. Retail
        3. Media and Entertainment
        4. Logistics, Travel, and Transportation
        5. Telecom and IT
        6. Others
    2. Europe App Analytics Market Analysis (US$ Mn), 2019 - 2025
      1. By Country, 2019 – 2025
        1. Germany
        2. U.K.
        3. France
        4. Italy
        5. Spain
        6. Rest of Europe
      2. By Component
        1. Software
        2. Service
          1. Professional Services
          2. Managed Services
      3. By Type
        1. Mobile App Analytics
        2. Web App Analytics
      4. By Application
        1. Revenue Analytics
        2. App Performance Analytics and Operations
        3. User Analytics
        4. Ad Monitoring and Marketing Analytics
      5. By Industry
        1. Banking, Financial Services, and Insurance (BFSI)
        2. Retail
        3. Media and Entertainment
        4. Logistics, Travel, and Transportation
        5. Telecom and IT
        6. Others
    3. Asia Pacific App Analytics Market Analysis (US$ Mn), 2019 - 2025
      1. By Country, 2019 – 2025
        1. China
        2. Japan
        3. India
        4. Rest of Asia Pacific
      2. By Component
        1. Software
        2. Service
          1. Professional Services
          2. Managed Services
      3. By Type
        1. Mobile App Analytics
        2. Web App Analytics
      4. By Application
        1. Revenue Analytics
        2. App Performance Analytics and Operations
        3. User Analytics
        4. Ad Monitoring and Marketing Analytics
      5. By Industry
        1. Banking, Financial Services, and Insurance (BFSI)
        2. Retail
        3. Media and Entertainment
        4. Logistics, Travel, and Transportation
        5. Telecom and IT
        6. Others
    4. Middle East & Africa App Analytics Market Analysis (US$ Mn), 2019 - 2025
      1. By Country, 2019 – 2025
        1. GCC
        2. South Africa
        3. Rest of Middle East & Africa
      2. By Component
        1. Software
        2. Service
          1. Professional Services
          2. Managed Services
      3. By Type
        1. Mobile App Analytics
        2. Web App Analytics
      4. By Application
        1. Revenue Analytics
        2. App Performance Analytics and Operations
        3. User Analytics
        4. Ad Monitoring and Marketing Analytics
      5. By Industry
        1. Banking, Financial Services, and Insurance (BFSI)
        2. Retail
        3. Media and Entertainment
        4. Logistics, Travel, and Transportation
        5. Telecom and IT
        6. Others
    5. Latin America App Analytics Market Analysis (US$ Mn), 2019 - 2025
      1. By Country, 2019 – 2025
        1. Brazil
        2. Mexico
        3. Rest of Latin America
      2. By Component
        1. Software
        2. Service
          1. Professional Services
          2. Managed Services
      3. By Type
        1. Mobile App Analytics
        2. Web App Analytics
      4. By Application
        1. Revenue Analytics
        2. App Performance Analytics and Operations
        3. User Analytics
        4. Ad Monitoring and Marketing Analytics
      5. By Industry
        1. Banking, Financial Services, and Insurance (BFSI)
        2. Retail
        3. Media and Entertainment
        4. Logistics, Travel, and Transportation
        5. Telecom and IT
        6. Others
  5. Competitive Analysis
    1. Company Share Analysis (%) 2019
    2. List of Acquisition, Merger, Collaboration & New Product Launch
  6. Company Profiles
    1. Adobe
    2. Amazon.com, Inc.
    3. App Annie
    4. Apptentive Inc.
    5. Countly Ltd
    6. Google
    7. International Business Machines Corporation
    8. Swrve Inc.
    9. Taplytics Inc.
    10. Upland Software, Inc.

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